Director:
Chris Woods
Production Company:
Recommended Media
Agency:
Cramer Krasselt
Campaign:
Super Bowl 2014
Have you got the tune stuck in your head yet?
Heinz "Hum" is the yummy ketchup's first Super Bowl spot in 16 years. From Cramer Krasselt and directed by Chris Woods of Recommended Media, these 30 seconds will remind you of the delight that opening a new bottle of Heinz Ketchup brings, wether you're at a diner, a wedding or (of course) a football game.
Producer Andrew Sommerville says, "Cramer Krasselt and Chris wanted something charming and memorable to mark Heinz's return to Super Bowl. We've been humming this all over The Mill for the last few weeks, and I'm sure everyone watching the game on Sunday will be joining in."
Agency: Cramer Krasselt
Producer: Scott McBurnie
Creative Directors: Derek Green, Gary Doyle, Brandon Ireland
Production Company: Recommended Media
Director: Chris Woods
Executive Producer: Jeff Rohrer
Editing Company: Whitehouse
Editor: Matt Woods
Edit Assist: Lars Makie
VFX & Design: The Mill
Executive Producer: Jared Yeater
VFX Producer: Andrew Sommerville
2D Lead Artist: Melissa Graff
Motion Graphics: Joe Lawrence