ITV
Television
This powerful spot launched from Uncommon and Director Billy Boyd Cape out of Academy Films embodies ITV’s recent future-facing positioning ‘More than TV’. The Mill London's VFX and Colour teams helped bring to life this concept that TV plays a part in shaping British culture today.
Director:
Billy Boyd Cape
Production:
Academy Films
Agency:
Uncommon London
Billy Boyd Cape
Production:
Academy Films
Agency:
Uncommon London
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Working closely with the creatives at Uncommon, the team researched pixellation, moire, chromatic aberrations and artefacts throughout the different eras of television, then applied creative looks to each of the montage shots to ensure the imagery reflected the overall message of the campaign.
CreditsCredits
Editorial
Editorial: The Assembly Rooms
Editor: Ed Cooper
Edit Assist: Kevin Corry
Editor: Ed Cooper
Edit Assist: Kevin Corry
Agency
Agency: Uncommon London
Producer: James Letham
Executive Creative Director: Nils Leonard
Creatives: Christopher Keatinge, Tom Houser
Account Director: Catherine Peacock
Producer: James Letham
Executive Creative Director: Nils Leonard
Creatives: Christopher Keatinge, Tom Houser
Account Director: Catherine Peacock
Production Company
Production Company: Academy Films
Director: Billy Boyd Cape
Producer: Juliette Harris
Director of Photography: Molly Manning Walker
Director: Billy Boyd Cape
Producer: Juliette Harris
Director of Photography: Molly Manning Walker
VFX Production
VFX Production: The Mill
Producer: Angela Toner
Producer: Angela Toner
VFX Creative
VFX Creative: The Mill
Shoot Supervisor: Pete Smith
2D Lead Artist: James Mac, Sole Martin
2D Artists: Souhail Wilson, Eileen Chan, Brad Wood, James Pratt, Rich McKeand
Finish Artist: James Pratt
Animation Supervisor: Paul Tempelman
Shoot Supervisor: Pete Smith
2D Lead Artist: James Mac, Sole Martin
2D Artists: Souhail Wilson, Eileen Chan, Brad Wood, James Pratt, Rich McKeand
Finish Artist: James Pratt
Animation Supervisor: Paul Tempelman
Stills
