Mill Colourist Oísin O'Driscoll worked closely with director Nate Camponi to craft a look to compliment the passion and drama of this piece for Jack Daniel's.
He adds, "The first priority was ensuring the fire looked as sculpted and detailed as possible. In order to achieve that, I keyed and used shapes to bring contrast into the highest points of luminance. The smoke played a perfect role here too by complimenting the warmth of the fire with it's natural cool tint. By boosting those elements, we were able to deliver a powerful, duo tone film."