The spot shows how life can be different with a little bit of added confidence and the help of Axe.
Colourist Alex Gregory explains ‘The brief was to create a vibrant representation of the South African nightlife, as we follow the hero of the story through his encounters with his love interest. We decided on a pallet of rich, saturated colours, off-set with natural feeling skin tones allowing the characters to always look their best.’
Production: Chill Pill Films Executive Creative Director: Adam Brandt Director: Dule Art Director: Candice Herridge, Erique Swart Executive Producer: Sian Anicic Director of Photography: David Pienaar TV Producer: Jeanie La Grange Photography Production: Sean Laurenz Account Manager: Mia Haywood
Visual Effects: Matthew Deuse
Colour: The Mill Colour Producer: Charlie Morris Colourist: Alex Gregory