The Mill teamed up with Goodby Silverstein & Partners and Director Henry Hobson of MJZ to create Pepsi’s ‘The Encounter’ which premiered within the Golden Globes. This extra-terrestrial narrative stars the legendary William H. Macy. The Mill’s team crafted a unique alien creature and spaceship, whilst also using light particle effects to simulate an alien alphabet which eventually reveals the real reason behind our out-of-this-world visitor; the Pepsi logo.