The Mill partnered with director Nima Nourizadeh out of Smuggler and R/GA on this vibrant new campaign for Svedka vodka.
Mill colourist Oisin O'Driscoll adds 'In order to bring out the colors of the bottles, I pushed the saturation on items closest in tone to the signature Svedka blue and, gave each scene its own distinct color treatment. For the neon elements, I went for a crisp, blue grade with hints of red neon to radiate energy.'