The Mill teamed up with Director Michael Jurkovac and Innocean USA for this Genesis GV80 film, which debuted at this year's New York International Auto Show.
Shot in New York City, the film produces that iconic feeling of inspiration that only New York can give you. These shots are intersected with talents from across all disciplinary fields including a young pianist, musicians, and dancers.
Throughout the film, the viewer is able to catch a glimpse of the futuristic design of the new fuel cell concept SUV, the GV80.
CreditsCredits
Agency
Agency: Innocean USA
Chief Creative Officer: Eric Springer
Chief Operating Officer: Tim Blett
VP, Group Creative Director: Bob Rayburn
Associate Creative Director: Joe Reynoso
Associate Creative Director: Bret Ridgeway
Director of Content Production: Victoria Guenier
Group Brand Director: Stephanie Godfrey
Production Company
Production Company: The bridge.co
Director: Michael Jurkovac
Supervising Producer: Bill Boyd
Producer: Gary Koepke
Director of Photography: Sam Wootton
Editorial
Editing Company: The bridge.co
Editor: Igor Kovalik
VFX & Design
VFX & Design: The Mill
Executive Producer: Melanie Wickham
Senior Producer: Julia Moore
Shoot Supervisor / 2D Lead Artist: Jade Kim 3D Artists: Sivasubramanian M, Gauri Razdan, Ravikumar MS, Rima Mitra, Vittal Kuntla, Satyaraj Appadorai
3D Lead Artist: Laurent Giaume
2D Artists: Andre Vidal, Kyle Zemborain, Heather Kennedy Eck, Anne Trotman