The ad depicts a female senior employee of the pizza brand in the Domino’s headquarters as she hyperbolically explains how Domino’s, in spite of being the UK’s Number One pizza delivery company, makes each of the thousands of pizzas by hand, involving little machinery.
Mill Shoot Supervisor Gareth Brannan explain, 'This was a great chance to work with the Directing Duo Big red button once again. It was a really fun project to be part of, who wouldn't enjoy throwing food around all day! Our job was to enhance the humour and the ridiculous in the obviously wrong methods of making pizza by making subtle additions and seamlessly compositing each shot together.’
CreditsCredits
Agency
Agency: Iris Worldwide
Producer: Danielle Stokes
Creative Director: Andy Taylor
Creatives: Matt Wood, Tom Loveless
Account Director: Venetia Tabor
Production Company
Production Company: Biscuit Director: Big Red Button
Producer: Camilla Cullen
Director of Photography: Mattias Nyberg
Editorial
Editing Company: Playroom
Editor: Nick Allix
VFX & Design
VFX Company: The Mill Producer: Simon Bath
Shoot Supervisor: Gareth Brannan
2D Lead Artist: Gareth Brannan
2D Artist: Ahmed El-Azma
3D Artist: Audun Ase
Colour
Colour: The Mill Colourist: James Bamford Colour Assist: Thomas Mangham