The Mill worked with Wieden+Kennedy (Portland) to help create Secret’s poignant campaign, ‘Stress Tested for Women’, with ‘Ladies’ Room’ leading the way. Directed by Gia Coppola of The Directors Bureau, the campaign celebrates young women who push the boundaries of societal norms to fully embrace who they are.
Derek Hansen of The Mill used colour to emphasize the tone of the bold spot. In playing with light and shadow, Derek drew parallels between the colour grade and the thematic complexities portrayed throughout the narrative.