Nike
Vapor, Alpha and Strike Speed
It starts before the snap. It begins with the simple yet ferocious drive to become the best you can be. Nike has teamed up with Director Nathan Avila, Feral Productions and The Mill on ‘Nike Football Presents Vapor, Alpha and Speed’ introducing a new line of cleats specifically designed for football agility.
Agency: Feral Productions
Director: Nathan Avila
Production Company: Feral Productions
Director: Nathan Avila
Production Company: Feral Productions
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Nike enlisted the help of three rookie football athletes Marcus Mariota, Amari Cooper and Leonard Williams to showcase the different dimensions of speed. Colour graded at The Mill by Josh Bohoskey, the spot had plenty of muted tones of blue, giving it a cool stylized feel.
The Mill’s impressive animation embodies the innovative technology Nike used to create cleats that facilitates speed across every position.
CreditsCredits
Agency
Agency: Feral Productions
Producer: Poppy Gordon
Creatives: Nathan Avila
Producer: Poppy Gordon
Creatives: Nathan Avila
Production
Production Company: Feral Productions
Director: Nathan Avila
Producer: Poppy Gordon
Director: Nathan Avila
Producer: Poppy Gordon
Editorial
Editing Company: The Mill
Editor: Jessica Ledoux
Editor: Jessica Ledoux
VFX & Design
VFX & Design: The Mill
Producer: Mike Pullan
2D Lead Artist: Tony Robins
Art Department: Chet Hirsch, Vivian Kim, Duncan Elms
Producer: Mike Pullan
2D Lead Artist: Tony Robins
Art Department: Chet Hirsch, Vivian Kim, Duncan Elms
Colour
Colour: The Mill
Colour Producer: Natalie Westerfield
Colourist: Josh Bohoskey
Colour Producer: Natalie Westerfield
Colourist: Josh Bohoskey