LEGOLAND Friends
Heartlake City
The LEGOLAND characters are back for this installment for BMB’s LEGOLAND campaign ‘Heartlake City’.
The spot, directed by Russell Tickner out of Mill+ aims to capture the magnetic and universal appeal of LEGOLAND, and celebrates the arrival of LEGO Friends at the California Resort.
The spot, directed by Russell Tickner out of Mill+ aims to capture the magnetic and universal appeal of LEGOLAND, and celebrates the arrival of LEGO Friends at the California Resort.
Director:
Russell Tickner
Production:
Mill+
Agency:
BMB
Russell Tickner
Production:
Mill+
Agency:
BMB
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The VFX team, led by Tom Raynor, created a host of new CG elements based on LEGO Friends toys, which are seen arriving at the gates of the theme park.
Each character was carefully concepted, designed and crafted by the 3D team before being animated and brought to life, utilizing millions of CG LEGO bricks.
CreditsCredits
Agency
Agency: BMB
Commissioner / Producer: James Bolton
Agency Creative Director: Matt Waller
Creatives: Harry Boothman & Jenny Pigott
Account Team: Tom Richardson, Camilla Goburn
Production
Production: Mill+
Director: Russell Tickner
Executive Producer: Josh Davies
Production Manager: Terri Wood
Director of Photography: Will Humphries
Production Coordinator: Ben Burdock
Director: Russell Tickner
Executive Producer: Josh Davies
Production Manager: Terri Wood
Director of Photography: Will Humphries
Production Coordinator: Ben Burdock
VFX & Design
Executive Producer: Ian Berry
Producer: Tom Manton
Shoot Supervisor: Tom Raynor
2D Lead Artist: Greg Spencer, Stefan Susemilh
3D Lead Artist: Tom Raynor
2D Artist: Chris Scott
3D Artist: Rim Khayat, Joshua Curtis, Matthew Kavanagh, Benoit Gielly, Will Burdett, Adam Dewhirst, Ben Robins, Arthur Larsen, Cristobal Infante Esquivel, Ian Baxter, Phillip Maddock, Andrew Bartholomew
Matte Painting: Can Y. Sanalan
Colourist: Mick VincentEditor: Hugo Vaughan Hughes
