London synthpop trio Vaults' newest single 'Lifespan' has a pulsating, epic sound that builds and builds. And its promo, directed by Nick Rutter through Sonny London, is a captivating reflection on mortality.
Director:
Nick Rutter
Production Company:
Sonny London
Taking inspiration from 15th century Dance Of Death paintings and 17th century Baroque paintings, the film takes a dreamlike journey down the banks of Death's river. As the film floats downstream, the camera rolls over portraits of motionless figures on the shore. It might sound bleak, but it's not. It's beautiful and eerie. The figures on the shore are still and lifeless, and the water they sit near is, by its nature, fluid and moving. The composition and set up of each shot mimics the layout of Dance of Death paintings. And just like in a Baroque painting, the light gives life to the still, rigid bodies and the darkness sets the mood.
One of the main themes in Dance of Death paintings is that all members of society are the same and united in death. Something the viewer is reminded of as the film ends, floating downstream into the unknown darkness.
Label: Virgin EMI
Management: Rosie Deane & Phil Sales
Commissioner: James Hackett
Production Company: Sonny London
Director: Nick Rutter
Producer: Tina Pawlik
Director of Photography: Tim Sidell
Editing Company: Marshal Street Editors
Editor: Ryan Boucher
VFX & Design: The Mill
VFX Producer: Samantha Letzler