The Co-Operative
Seeds
'Seeds' is the new commercial for The Co-operative created McCann Erickson and Blink. Ramon Bloombergs sensitive direction highlights The Co-Operatives ethical retailing and banking, as part of a new campaign. The spot also features Bob Dylan track Blo
Director:
Ramon Bloomberg
Production Company:
Blink Productions
Agency:
McCann Erickson
Ramon Bloomberg
Production Company:
Blink Productions
Agency:
McCann Erickson
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Suraj Odedra, 3D, said: "All of the dandelion seeds you see throughout the commercial were rendered in 3D. We were responsible for this process from start to finish which included pre-visualising the dandelion animation through to all of the rendering and compositing."
CreditsCredits
Agency
Agency: McCann Erickson
Producer: David White
Creatives: Matt Statham, Chris McDonald
Production
Production Company: Blink Productions
Director: Ramon Bloomberg
Producer: Nick Glendinning
Director of Photography: Aaron Phillips
Editorial
Editing Company: Speade
Editor: Adam Spivey
VFX & Design
VFX & Design: The Mill
VFX Producers: Liz Browne, James Sindle
2D Lead Artist: Giles Cheetham
3D Lead Artist: Suraj Odedra
Assist: Gareth Parr
Colour
Colour: The Mill
Colourist: Adam Scott
Colourist: Adam Scott