Leading fashion and portrait photographer Rankin and fellow feature-film director Chris Cottam worked with ad agency BMB and The Mill to make this contemporary take on Botticelli's Venus. Accompanied by an operatic soundtrack, a giant powder compact opens to reveal the shapely legs of a naked beauty. The camera then subtly tracks her hands languorously applying cosmetics to her body before she slips into a filmy frock and some killer heels.
Mill colourist Paul Harrison created a lustrous and sumptuous grade to give the Pretty Polly model a gorgeous golden tan against a black background, and the whole ad was given a sleek sheen. Lead Flame artist Judy Roberts ensured it retained its smooth, silky look even when enlarged on a cinema screen. She removed some reflections from the compact base and lid before adding a reflection of the 'Love Legs' cosmetics range.
Agency: BMB
Producer: Kate Mahoney
Creatives: Jade Trott, Julia Martins
Production Company: HSI
Director: Rankin & Chris
Producer: Claire Luke
Editing Company: The Whitehouse
Editor: Gareth McEwen
VFX & Design: The Mill
VFX Producer: Gemma Smith
2D Lead Artist: Judy Roberts
Assists: Grant Conner, Jay Bandlish, Jonathan Box