Shot by Academy-Award winning Director of Photography, Janusz Kaminski featuring VFX from The Mill, the commercial highlights Abby's prowess on the pitch and the tablet's ability to withstand the rigors of play. Cheered on by a CGI stadium crowd of thousands, Abby and Panasonic elevate the game.
Agency: The Sigma Group
Producer: Jamie Cohen
Creative Directors: Tim Stapleton, Nik Nikolov
Account Director: Diane DeCastro
Production Company: Supply & Demand
Director: Josh Taft
Executive Producer: Tim Case
Producer: Jennifer Ingalls
Director of Photography: Janusz Kaminski
Editing Company: Homestead Editorial
Editor: Charly Bender
VFX & Design: The Mill
VFX Producer: Camila De Biaggi
Shoot Supervisors: Adrian Hurley, Camila De Biaggi
2D Lead Artist: Danny Morris
3D Lead Artist: Wyatt Savarese
2D Artists: Antoine Douadi, Caio Sorrentino, Oliver Amstrong, Gigi Ng
3D Artists: Laurent Giaume, Hassan Taimur (Crowd Effects/Massive)