Director:
Kim Geldenhuys
Production Company:
Markenfilm
Agency:
Mccann Germany
It was such a pleasure to work with creative clients that shared our vision right from the start."
Once the graffiti was animated we had to composite it onto the walls and backgrounds of Johannesburg. Integral to the look Kim envisaged, the graffiti had to look organic and part of the environment. The graffiti could not look like it was projected onto the surfaces and we wanted it to feel like it was alongside the car on its journey.
Emma White, one of our Lead 2D artists tells us: "Working alongside the graphic artists and combining the power of Nuke's 3D capabilities, the compositors were able to seamlessly blend the graffiti onto the buildings using traditional projection techniques within Nuke. It was a collaborative and creative process between all parties, which is clearly reflected in this playful spot and was a great project to be a part of!"
Agency: Mccann Germany
Producer: Nadine Mueller
Production Company: Markenfilm
Director: Kim Geldenhuys
Executive Producer: Cornelius Roenz
VFX & Design: The Mill
Executive Producer: Cat Scott
VFX Producer: Tracey Khan
Shoot Supervisors: Hitesh Patel, Nils Kloth
Creative Director: Nils Kloth
2D Lead Artists: Pete Rypstra, Emma White
2D Artists: Vanessa Dequesnay, Darren Christie, Sam Meisels, Dan Pearce
Assist: Ilia Mokhtareizadeh
Matte Painting: Jiyoung Lee, Aurelian Ronceray
Motion Graphics: Nils Kloth, Matt Osbourne, Dom Burgess, Ryan Brotherson, Rob Ward, Piotr Donda