October 27th, 2017
Ad agency KBS, production studio MJZ and VFX studio The Mill joined forces to create an epic, 60-foot purple monster for’s “Opportunity Roars” in which the creature grabs a woman from a high-rise building, rescuing her from an unsatisfying job. At first she screams in horror but eventually she comes around to view the monster quite differently even as he seemingly wreaks havoc on the city. Turns out the beast is taking her to a better place of employment.

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